Last Updated: Oct 18, 2026
No. of Questions: 75 Questions & Answers with Testing Engine
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| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials |
| Exam Number: | 1Z0-1031 |
| Certificate Validity Period: | 18 months |
| Passing Score: | 64% |
| Real Exam Qty: | 55-74 |
| Exam Duration: | 85 minutes |
| Exam Format: | Multiple Answer, Multiple Choice, Single Answer |
| Available Languages: | English |
| Related Certifications: | Oracle CX Marketing Cloud Certifications |
| Exam Price: | USD $245 |
| Recommended Training: | Oracle Marketing Cloud DMP Implementation Training |
| Exam Registration: | Pearson VUE Oracle University |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Proctored online or at Pearson VUE test centers |
| Pre Condition: | No formal prerequisites; recommended experience with Oracle Marketing Cloud / BlueKai |
| Official Syllabus URL: | https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-1031 |
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Strategy and Scoping | 20% | - Compliance and privacy requirements - Data scoping and collection policies - Define DMP use cases |
| Topic 2: Tag Implementation & Data Ingestion | 25% | - First-party data ingestion methods - Mobile SDK integration - Server-to-server integration - BlueKai Core Tag deployment |
| Topic 3: Audience Creation & Management | 20% | - Classification and taxonomy setup - Audience activation and delivery - Build and configure audience segments |
| Topic 4: Reporting & Optimization | 15% | - Audience profile and discovery reports - Site Hits and Inventory reports - Performance analysis and optimization |
| Topic 5: Identity Mapping & Resolution | 20% | - Oracle ID Graph concepts - Offline match integration - ID swapping and mapping strategies |
Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials is an official Oracle exam, catalogued under the code 1Z0-1031. Passing it earns you the Oracle Marketing Cloud Data Management Platform 2019 Implementation Specialist certification at the Specialist level. It also connects with Oracle CX Marketing Cloud Certifications. The credential carries the vendor's authority, which is why it keeps opening doors for the people who hold it.
Yes, and for every version. ActualTorrent provides free demos of the Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials material so you can compare the PDF, SOFT, and online formats before deciding. After purchase, updates are free for 365 days, and when your product expires you can extend the update service at a 50% discount.
Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials gives you 55-74 questions inside 85 minutes. Rather than cramming mechanically, rehearse the pace actively: the ActualTorrent SOFT engine teaches through timed exercises, so flagging, skipping, and returning become reflexes before exam day rather than improvisations during it.
Passing Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials requires 64%, and official registration costs USD $245. Since every retake bills the full USD $245 again, the sensible sequence is practice first, book second. When your ActualTorrent practice scores clear the requirement across repeated sessions, the exam stops being a gamble.
No formal prerequisites; recommended experience with Oracle Marketing Cloud / BlueKai
Vendor rules change over time, so confirm the current conditions before registering on the official exam page.
Registration for Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials is handled through the official channels below.
When scheduling, note that the exam is delivered Proctored online or at Pearson VUE test centers.
Oracle recommends the following training for Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials candidates.
Pair any training with the 75 practice questions in the ActualTorrent 1Z0-1031 package; active exercise is what makes learned material retrievable under exam pressure.
A 100% money-back guarantee covers you under stated conditions. Take the Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials exam within 60 days of purchase; if you fail, you may claim a full refund, provided the exam matches your product. Attempts within 3 days of purchase are ineligible, as are downloaded-but-unused products, free materials, and expired orders; the candidate name must match the payer name. Submit a scanned enrollment slip and the official Score Report PDF within 2 days of the exam, and claims are processed within 7 days. You may instead exchange for two other exam products of equal value, free, keeping the update service on your original purchase.
Delivery is safe and fast: payment runs through a secure environment, files unlock for download at once, and everything is emailed to you within one minute. If nothing arrives within 2 hours, check spam and consult our online service. Installation is unlimited across your computers.
Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials is divided into 5 official domains, led by Tag Implementation & Data Ingestion (25%), Audience Creation & Management (20%), and Data Strategy and Scoping (20%). The complete breakdown is above on this page; candidates who study the syllabus first waste the least time later.
Your client, Alpha Corp, needs 500 categories created for their global website. These categories will be used by marketers and analysts to address audiences, design data campaigns, and manage allocation of advertising resources. They need the ability to delete the categories at a future date, but do not need to frequently update or re-order the options.
What should you do to accommodate your customer's needs?
Correct Answer: D 🗳️
You want to generate a container to deploy on your mobile website. Identify the two correct ways of configuring the tag from the "Generate Code" dialogue box. (Choose two.)
Correct Answer: D,E 🗳️
What must be created in order to feed user activity into classification categories?
Correct Answer: D 🗳️
What is the CPS pricing model?
Correct Answer: C 🗳️
Which two are attributes of third-party data? (Choose two.)
Correct Answer: A,B 🗳️
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