Last Updated: Oct 01, 2026
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| Section | Weight | Objectives |
|---|---|---|
| Design | 53% | - Reporting and analytics solution design - Security model and permission set design - Flow design using Media Cloud ASM capabilities - Solution design using industry best practices - Product model definition and pricing methodology (ASM) - Integration architecture and system interoperability - Data model design and object relationships - CI/CD strategy and deployment planning |
| Implement | 20% | - Non-functional requirements implementation (performance, scalability, etc.) - CI/CD implementation and deployment support - Security and sharing configuration implementation - Integration implementation (Integration Procedures, Data Mappers, Orchestration) - Data migration strategy based on Media Cloud data model |
| Discovery | 27% | - Non-functional requirements identification for Media Cloud applications - Integration of Media Cloud with third-party systems - Mapping use cases to Salesforce Media Cloud components - Business process and system flow analysis in existing environments - Solution scoping and SOW definition using Media Cloud capabilities |
What are two roles of Marketing Cloud Intelligence in Media Cloud?
Choose 2 answers
Correct Answer: A,D 🗳️
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Cloud Kicks is setting up a new instance for Media Cloud and their Sales Reps should only see opportunities that they have created. When Sales Managers run reports, they need to see the data for all the reps that report to them.
How should a Consultant set this up?
Correct Answer: C 🗳️
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An Ad Ops team needs to ensure an order created by the Sales Executive is submitted to the downstream ad servers for fulfillment. Order items used within these orders are linked to commercial products and this entire order goes through the Industries Order Management process for fulfillment.
How should the Ad Ops team use the out-of-the-box product with product code: VPL-MEDIA-CLASS in this entire process?
Correct Answer: A 🗳️
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A large media company is using Salesforce Industries to model Digital Advertising products. These products have a common set of characteristics.
Which pair of Media Cloud items would a Product Manager use to most efficiently create the products for the sales users to sell?
Correct Answer: A 🗳️
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A home store wants to advertise their products on a particular TV channel owned by a publishing company.
Which channel should this media plan include?
Correct Answer: B 🗳️
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