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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. When a Google AdWords user targets a language for his business, there are three choices as part of the targeting. Which of the following is NOT a language targeting choice in Google AdWords?

A) Combine with location targeting
B) Domain origination
C) Multiple languages
D) Single language

2. Which of the following is required to raise awareness and visibility of a product or service?

A) Tracking
B) Monitoring
C) Branding
D) Clickthrough rating

3. You are working with your client to optimize their Google AdWords ad. Which targeting tool can you use, to predict the average cost-per-click for your keywords?

A) Search Terms Report
B) Traffic Estimator
C) Keyword tool
D) Placement tool

4. Which of the following helps advertisers reach users across the Internet; from small newsletters to large search engines?

A) Picasa
B) AdWords Editor
C) Google Analytics
D) Google Network

5. Jane has an advertisement that needs to appear for users in Germany, France, Belgium, and Spain. Before she approves the ad, Jane is curious about which locations receive the most queries for her keywords. With this information Jane could adjust her budget accordingly, per country. What tool can Jane use to determine which locations receive the most queries for her keyword?

A) Google Analytics
B) International Keyword Query Tool
C) Google Insights for Search
D) Region Targeting Tool

Solutions: