Salesforce : Interaction-Studio-Accredited-Professional Questions & Answers
Last Updated: Oct 01, 2026
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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Interaction Studio Fundamentals | 20% | - Platform navigation and interface - Core capabilities and use cases - Solution overview and architecture |
| Audience Segmentation and Personalization | 20% | - Content creation and personalization rules - Audience builder and segmentation logic - Rule-based and Einstein-powered decisioning |
| Setup and Administration | 20% | - Account and workspace configuration - User roles and permissions - Compliance and data governance |
| Data Integration and Management | 25% | - Integration with Salesforce and Marketing Cloud - Data sources and identity resolution - Sitemap configuration |
| Journey Design, Activation and Analytics | 15% | - Campaign activation and delivery - Customer journey design - Reporting, analytics and optimization |
Salesforce Interaction Studio Accredited Professional Sample Questions:
Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?
- A. API
- B. Audience
- C. Date based
- D. Salesforce data
Correct Answer: A 🗳️
What are the three primary areas of data stored in IS which represent a company's key business informative?
- A. Shadow catalog information
- B. User behaviour
- C. Statstical tracking of KPI's
- D. Employeeperformance
- E. Operational information
Correct Answer: A,B,C 🗳️
Which three components of a server side campaign can be defined by a business user?
- A. Campaign responses
- B. User attributes
- C. Experience rules
- D. Campaign rendering
- E. Promoted content
Correct Answer: B,C,E 🗳️
What two features of interaction studiohave functionality to perform an A/B testing?
- A. Campaigns
- B. Templates
- C. Recipes
- D. Segments
Correct Answer: A,D 🗳️
What are the three ways segments are used in Interaction studio?
- A. Creation relatedlists within salesforce CRM
- B. Targeting for campaigns
- C. Recommending products
- D. Analytics, trends and engagement
- E. Set goals and filters
Correct Answer: B,D,E 🗳️
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